If you’re running a dental practice, you already know the drill: attracting new patients is tough and expensive. In fact, it costs five times more to bring in a new patient than it does to keep an existing one. So why is patient retention still one of the biggest hurdles in the dental world?
Here’s the truth: even the most well-meaning patients often fall off the radar. They skip appointments, fall out of healthy habits, or ghost your practice until something starts hurting. Not ideal; neither for their oral health, nor your bottom line.
So the big question is: how do you keep patients engaged, proactive, and loyal between visits?
Let’s talk about a game-changer: Flosst – your patient’s new personal oral care coach, and your secret weapon for keeping them coming back.
Real life is the real reason
We all know this story.
A patient leaves your office with the best of intentions. They nod along as you talk about flossing, brushing, and fluoride. They even schedule their six-month checkup.
And then…life happens.
Work gets hectic. Kids get sick. Dental care slips down the priority list. Before you know it, they’re rescheduling, ghosting, or forgetting altogether. And when they do return; it’s usually because of pain, not prevention.
The problem isn’t that they don’t care. It’s that they don’t stay connected to their oral health or your practice once they leave the chair.
That’s where Flosst comes in to supercharge their oral health routine.
Not like all the other apps
Flosst isn’t just another dental app. It’s a digital sidekick that helps patients stick to healthy habits, stay informed, and feel motivated – all between appointments!
Think of it as a personal oral care coach in their pocket, gently nudging them to stay on track and celebrating their progress along the way.
Here’s how it works:
1. Smart reminders
Flosst sends friendly, automated reminders that keep patients accountable, whether it’s brushing, flossing, rinsing, or booking that next checkup. It’s like having a mini-dentist on their phone (without the drilling sounds).
2. Gamification & Progress Tracking
Let’s be honest, people love rewards. Flosst taps into that with fun challenges and visual progress tracking. Patients can see how their habits improve over time, turning oral care into a win they actually want to chase.
3. Bite-sized educational content
Most patients forget 90% of what you tell them by the time they reach the parking lot. Flosst delivers digestible, engaging videos and tips that reinforce good habits and explain the ‘why’ behind their routine.
In short? Flosst turns passive patients into active participants in their own oral health journey.
The Why and the How
Engaged patients don’t just floss more. They show up, follow through, and spread the word.
The best part? Better oral health and a healthy body go hand in hand. When patients stick to a routine, they’re not just keeping their smiles clean, they’re supporting their overall wellness. And they’ll remember who helped them get there: you.
So yes, Flosst helps your patients, but it also helps grow your practice with loyal, long-term relationships. By integrating Flosst into your dental practice, you reduce appointment no-shows, as well as making patients feel more loyal and connected, leading to improved treatment compliance and referrals.
But how do you get started? Here’s how to roll it out without disrupting your workflow:
1. Introduce it during appointments
Talk about Flosst the same way you’d talk about any tool or tip that supports at-home care. Show patients how it helps them stay on track after they walk out your door.
2. Bundle it into membership plans
Add Flosst as a perk in your patient membership or loyalty plans. It adds real value and shows patients that you’re investing in their health beyond the chair.
3. Promote it
Position your practice as tech-forward and prevention-focused. Use social media posts, emails, and your website to let patients know you’re offering something others are not: ongoing care and support between visits.
Ready to supercharge your oral health strategy?
Patient loyalty isn’t built in a single visit. It’s built over time, with consistent, meaningful touchpoints. Flosst gives you a way to keep that connection alive even when patients aren’t in the chair.
By helping patients stay engaged, informed, and motivated, you’re doing more than filling appointment slots. You’re building trust, improving health outcomes, and growing a practice people are not only excited to come back to, but also recommend to others.
If you’re serious about improving patient retention, building loyalty, and becoming a practice that truly supports long-term wellness, it’s time to take a closer look at Flosst.
Let’s talk about how Flosst can supercharge your patient engagement and help your practice thrive. Because healthy habits and a healthy body go hand in hand, and it all starts with the right support between visits.
Ready to help your patients fall in love with their oral health? Make sure you’re signed up to our mailer to be the first to download Flosst and start building healthy oral care habits! Also be the first to never miss updates or educational content and come follow us on our socials. Together, we’ll make lasting healthy smiles!
